A great example of Loco’s co-creative approach was the campaign for Europe’s largest independent regional airline carrier, Flybe.

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Working with Souk 360’s Creative Director Claus Larsen, Loco formed a creative partnership to produce 10 sponsorship idents for The Channel Islands and Meridian weather bulletins. Felt Music also joined the team to create sound design, music and a vocal mnemonic for the brand.

The brief requested the creation of a “fun” treatment of the graphic lozenge shapes featured in the existing Flybe press and digital campaigns. Our approach to character animation encompassed all our core skills of design, direction, animation, 3D and vfx compositing with engaging results.

For more examples of our Animation, click here.

Credits

Client: Flybe
Agency: Souk 360
Title: Sponsors of Meridian & Channel Islands weather
Production Company: Loco
Director: Loco-Create
Sound Design Music: Felt Music

For more information about this video or if you would like to discuss a script or treatment, please email Loco or call us on +44 20 7304 4403.